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Predictive analytics in business
Oct 01, 2024
Customer Experience

Predictive Analytics in Business: Why Companies Need to Prioritize Prediction

Drawing from real-world experience, here’s why predictive analytics in business is essential for driving innovation, customer satisfaction, and long-term success.
Simonetta Turek

Simonetta Turek

EVP, Chief Product Officer
Ideas to Celebrate CX Day
MOST POPULAR
Sep 13, 2024
Customer Experience

17 Tips & Ideas to Celebrate CX Day

Celebrate CX Day with 17 creative ideas! From employee recognition to customer engagement strategies, enhance experiences and driv
Shocking discoveries about customer loyalty
Editor's Pick
Sep 24, 2024
Market Research

4 Shocking Discoveries about Customer Loyalty

Medallia Market Research has recently unveiled new and unexpected customer loyalty insights — here is a quick overview of the find
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Customer Experience
Employee Experience
Digital Experience
Contact Center
Medallia Culture
Market Research
Solution Spotlight
Medallia brand
Sep 11, 2024
Market Research

Why Is Market Research Important for Customer Experience?

Our experts weigh in on how market research supports customer experience — and why faster marketplace insights give brands a compe
Victoria Harrell

Victoria Harrell

Senior Product Marketing Manager
Customers shopping in a clothing boutique
Sep 05, 2024
Customer Experience

Understanding Customer Retention

What is customer retention — the metrics, and the benefits? Learn why understanding customer retention helps brands elevate their

Medallia

Medallia
Aug 15, 2024
Customer Experience

How to Measure CX with Customer Journey Metrics

Here’s how to choose customer experience metrics and measure the performance of CX to optimize interactions across every touchpoin
Samantha Finken Rayner

Samantha Finken Rayner

Senior Content Manager
A woman hospitality worker stands behind the front desk of a hotel, smiling and handing back a credit card to a guest
Aug 13, 2024
Customer Experience

Customer Experience vs. Customer Success: Learn the Key Differenc

What is the difference between customer experience and customer success? We break down the differences  — and explain how they can
Medallia

Medallia
Workers discuss employee feedback
Aug 08, 2024
Employee Experience

The Secret to a Great Customer Experience? Your Employees

The experts at KPMG, Ipsos, and more share the top reasons why employees are essential to delivering a great customer experience. 
Mary Kearl

Mary Kearl

Contributing Writer
Meta Reality Labs blog
Aug 06, 2024
Customer Experience

Going Beyond the Survey: How Meta Reality Labs Operationalized CX

The CX team at Meta Reality Labs share their best practices for improving the customer experience — going beyond surveys to collec
Geoffrey Ryskamp

Geoffrey Ryskamp

Vice President, Executive Advisor
Modern Approach to Customer Journey Analysis
Jul 23, 2024
Customer Experience

The Modern Approach to Customer Journey Analysis

Thanks to customer journey orchestration, our understanding and management of customer journeys has improved significantly. As rel
Medallia

Medallia
How To Measure And Improve Customer Satisfaction
Jul 19, 2024
Contact Center

CSAT Scores : How to Measure and Improve the Customer Service Exp

What is CSAT, and how is a CSAT score calculated? We explore how customer service and customer experience teams can measure and im
Medallia

Medallia
Two friends out shopping in the city look at their phones to do some research before entering the next store
Jul 10, 2024
Market Research

How to Improve the Omnichannel Customer Experience

Omnichannel customer experience is critical — here’s how to improve CX across both physical and digital touchpoints.
Mary Kearl

Mary Kearl

Contributing Writer
Chief experience officer (CXO) looking at her computer and feeling productive
Jun 20, 2024
Customer Experience

What is a Chief Experience Officer? The Qualities to Hire the Bes

What is a chief experience officer? Why does my business need a CXO? And how should I hire the right CXO to lead my organization’s
Mary Kearl

Mary Kearl

Contributing Writer
AdobeStock_538012765
Jun 18, 2024
Customer Experience

How to Conduct a Voice of Customer Analysis: A Step-by-Step Guide

Whether you’re in customer service, digital, marketing, sales, or customer experience (CX), gathering customer feedback as part of
Medallia

Medallia
AdobeStock_293162391
Jun 11, 2024
Customer Experience

Winning Personalization Examples for a Better Customer Experience

Add these personalization examples to your playbook to improve customer experiences, drive customer loyalty, and accelerate financ
Mary Kearl

Mary Kearl

Contributing Writer